by April Bell | Aug 10, 2019
NIKE | Skateboarding (Launch) | Running For a hot minute, Nike decided to use Goodby, Silverstein rather than w+k to create some new campaigns. I just happened to be the resident skater at the agency when that moment happened, and this assignment fell in my lap. I was...
by April Bell | Aug 9, 2019
LEVIS I love this spot. Shot with Spike Jonze in Mexico City. Spike’s legs are used in the shot where he comes out from behind the truck. He wanted to dance too. It is in the top 20 of all Super Bowl spots ever. It’s one of those, why-I-love-my-job ideas....
by April Bell | Aug 8, 2019
NADKINS | Whistle Believe it or not, male wipes is a thing. But how do you take the high road in a catagory where low hanging fruit humor is the first place our competition were going? We helped to create Nadkins from the ground up with its CEO. From business plan, to...
by April Bell | Aug 7, 2019
GARTORADE | Sweat It To Get It | Hug We did this for Chiat in LA. It garnered a huge amount of online buzz and won a bunch of awards. We found out that the agency had produced and made them after they were already finished. Doh! So, while we enjoyed the thrill of...
by April Bell | Aug 6, 2019
GARTORADE | Sweat It To Get It | Get Open We did this for Chiat in LA. It garnered a huge amount of online buzz and won a bunch of awards. We found out that the agency had produced and made them after they were already finished. Doh! So, while we enjoyed the thrill of...
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